Race The Tide, the latest project from LA singer-songwriter and multi-instrumentalist, Jesse Macht has released the video for his suspenseful track “The Enemy.” With a soft 80s synth sound, “The Enemy” plays on your emotions with its moody tones, while still remaining catchy AF! With the song being about Macht’s “angst and insecurities” about following his dreams and doing what he loves, the video for “The Enemy” brings all those serious feels to a visual reality.
Race The Tide’s video for “The Enemy” is a powerful menagerie of black and white clips featuring several of Jesse’s family members (including his father, veteran actor Stephen Macht; Jesse’s brother is Suits actor Gabriel Macht). The video moves through its characters and visuals seamlessly by use of stylized lighting, and black and white video. The effect truly draws you into the song’s already poignant suspense. The editing itself has its own choreography moving the eye with clearly defined line that compliments the movements of the players all while staying to the steady beat of the instrumentals and Macht’s striking lyrics.
“The visual motif is an effort to make things pop out of the dark unexpectedly,” shares Macht. “Different characters are the device that pop up out of the dark and each of them are battling their own demons and their own enemies.”
Produced by Justin Tocket (Anders Osborne, Pet Fangs, Marc Broussard) and Jesse Macht, Race The Tide’s self-titled debut EP is set for release March 23. The 7-track album was recorded at Whispering Pines (Lord Huron) and Sound 69 (Rilo Kiley) and combines elements of Americana and synth pop. Fans of War on Drugs, Ryan Adams and Tycho will dig Race The Tide’s forthcoming album.