After releasing a slew of covers last year as part of a “Covered-19 series in response to the covid-19 pandemic and strict lock downs in New York City, and collaborating on this year’s banging single “Heat” with Paul Woolford and written by Celeste, singer/songwriter and producer Amber Mark has released her first new single in over a year. “Worth It,” the first single off her forthcoming album set to drop later this year, is a motivational mantra piece for anyone who’s been put down or been too hard on themselves.
“We are our own worst critics, and I feel at times we are the hardest on ourselves.” says Mark. “I wrote this song as a mantra to myself in order to lift my spirits in situations where I feel worthless. Whether someone has put you down or you’ve done it to yourself this song is meant to help you pick yourself up again and remind you just how worthy you are of happiness.”
Finding balance in thoughtful and encouraging lyrics, the single is driven by an uplifting beat that resonates with the searching soul in need of comfort. Simple in execution, but full of earnestness, Mark’s vocals are uplifted by a clean and flowing river of sound. The accompanying music video is a beautiful interpretive piece full of ethereal choreography, striking movement and abstract imagery among inspiring scenes of nature. Its free form expression and muted color palette add an additional soothing layer to the single’s overall tone.
Some of Mark’s recent accolades include being featured on Michelle Obama’s Spotify playlist for her cover of Eddie Kendrick’s “My People …Hold On.” Her debut LP is set to drop later in 2021 with more details to follow soon.
Words: Patti Sanchez